Thursday, April 23, 2009

Branding is NOT a band-aid or an image alone

Just posted on another blog more on personal branding but great reflection of how we can manage within our brand - our great talent...

Branding is NOT a band-aid or an image alone

I have been thinking about this for some time - how we often think of branding - whether for a person or an organization as this external approach - a wonderful dressing of the inner-soul - the workings. And yet when we do that we miss the point. Yes a brand can be reflected in an image - but it is NOT the image itself. Read more here.

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