Dave Mendoza writes about BlueRio Strategies founder, LaCosta , and how she bridges the gap between traditional HR, OD and Branding.
Read article here.
Wednesday, March 4, 2009
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About Us
- Jessi LaCosta
- Jessi LaCosta is one of the leading authorities who focuses on professional development through Brand Leadership. This includes approaches such as visioning, coaching, facilitation, training, strategic planning, conflict resolution, strategic communications and personal branding. She is a dynamic coach and strategist offering laser-like focusing on issues and problem solving, but always with a compassionate, positive and creative approach. LaCosta is very skilled in helping others find clarity in their situations whether they stem from extreme challenge or high potential. Before starting her own firm, she worked at one of the nation's top advertising agencies, Deutsch Inc. She also has held public relations, marketing and sales positions in other industries including media, museums, technology retrieval and medical marketing. LaCosta has reconstructed organizations’ institutional branding efforts, facilitated brainstorming and leadership sessions and coached for strategic acumen among supervisors, managers and executives. She has also worked with solopreneurs and entrepreneurs with initial business building and as well as coached individuals in career transition.